Event Impact
Pack
Before, during and after
Build visibility before the event, engagement during it and reusable content afterward.
For companies organising, promoting or documenting an event, connecting promotion, registration, live production and post-event content through one team.

Desired outcome
Maximise every event with integrated promotion, live production and post-event content.
The friction
this pack removes
Events lose impact when promotion, registration, live coverage and aftermovies are owned by separate vendors with no shared narrative.
- One team across the full event arc
- Stronger narrative before, during and after
- Reusable content from live moments
- Fewer fragmented vendor hand-offs
Built for teams with a clear ambition
Teams needing promotion plus live and post coverage
Organisers who want reusable content from every event
Disciplines that belong together
An event is a content and communication arc. Strategy, digital, photo, video and live production must work as one mission across before, during and after.
Strategy
Event Promotion
Photography
Videography
Live Content
Inside the pack
Featured capabilities
Key skills connected in this mission, scoped after discovery.
- 5disciplines
- 9capabilities
- 4journey stages
- Event communication strategy
- Campaign identity
- Registration or landing page
- Social promotion
- Photography
- Video coverage
- Live streaming
- Aftermovie
- Post-event content
Built from services
Services included
This pack combines these Maccasy disciplines around one goal.
Typical deliverables
Indicative building blocks. Final scope is defined after discovery and adapted to your objectives.
Event communication strategy
Campaign identity and assets
Registration or event landing page
Social promotion plan
Photography and video coverage
Live streaming where required
Aftermovie and post-event content set
Recommended project journey
Plan the arc
Define pre-event story, live moments and post-event reuse.
Promote & prepare
Launch identity, landing experience and social push.
Capture live
Cover the event with photo, video and streaming as needed.
Extend the impact
Deliver aftermovie and content that keeps working after the day.
Optional add-ons
Strengthen the core pack with strategic extensions, selected after discovery, never forced into a fixed bundle.
