Campaign
Pack
Eine Idee. Jeder Kanal.
Create one campaign system across content, media and digital touchpoints.
For brands preparing a commercial, awareness, launch or seasonal campaign that must stay coherent from creative production to media activation.

Desired outcome
Liefern Sie konsistente Kampagnen über digitale, Out-of-Home- und klassische Medien.
The friction
this pack removes
Campaigns fracture when concept, production, landing experience and media buying live in separate briefs. The idea weakens at every hand-off.
- Stronger campaign coherence
- One idea across production and activation
- Faster alignment between creative and media
- Shared ownership of campaign performance
Built for teams with a clear ambition
Teams launching awareness or commercial pushes
Organisations needing end-to-end campaign production
Disciplines that belong together
A campaign is a system. Strategy, creative, video, photography, web and media must reinforce the same idea, delivered by one coordinated team.
Strategie
Kreation
Video
Fotografie
Media Buying (Meta, Google, OOH, DOOH)
Inside the pack
Featured capabilities
Key skills connected in this mission, scoped after discovery.
- 5disciplines
- 8capabilities
- 4journey stages
- Campaign strategy
- Creative concept
- Grafikdesign
- Videoproduktion
- Fotografie
- Bezahlte Medien
- Landing page
- Campaign reporting
Built from services
Services included
This pack combines these Maccasy disciplines around one goal.
Typical deliverables
Indicative building blocks. Final scope is defined after discovery and adapted to your objectives.
Campaign strategy and concept
Key visual and design system
Video and photography assets
Campaign landing experience
Paid media plan and trafficking
Campaign performance reporting
Recommended project journey
Strategy & concept
Define the audience, idea and channel role for the campaign.
Creative production
Produce design, video and photography under one direction.
Activation
Launch media and digital touchpoints that carry the same idea.
Report & extend
Measure results and extend winning assets where useful.
Optional add-ons
Strengthen the core pack with strategic extensions, selected after discovery, never forced into a fixed bundle.
